Wondering how to sell photos online but stuck on how to go about it? In this article, we’ll show you how to sell photos online easily.
Gone are the days when one needed to get a specialized skill, get relevant certification and take up a 9-5 job to make money. Making money has become a lot easier – for good or bad is a debate for another day. Today, even a school-going kid can start a youtube channel and monetize it within a few months! With more and more alternative ways of making money online, who would not want to earn some extra income from the comfort of their homes?
If you are one of those looking to make some quick money and are wondering how – here is a quick fix – start selling photos online! All you need is a smartphone with a decent camera and a bare minimum interest in photography. Everybody is a photographer, in some capacity or another. With the smartphone cameras available today, the technical challenges in photography have all but gone.
Even better if photography is your hobby. When you have the talent, skill, and a special eye that not everybody possesses, why not make the best of it? It is easier now than ever to showcase your talent, get noticed, and get paid for your passion.
Let’s look a little deeper into the ‘why’ and ‘how’ of making money by selling photos.
Why sell photos online?
Today, there’s unlimited access and reach to a wide range of audiences for selling and buying products online. Photography is no different. There is the scope of turning your love for photography into a lucrative business. It’s a product that needs no inventory – well just the camera which you anyway have inbuilt in your smartphone.
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It always helps to have a niche to be able to sell better. Your niche could be wildlife photography, lifestyle photography, portraits, event photography, nature, food, architecture – the list goes on. But choose and stick to one that you enjoy the most, it will help you emerge as an expert and not a photographer who is all over the place. There is an audience for every kind of photography. Humans in general are aestheticism lovers. So zero in on one category, specialize as an expert, and increase your market value!
It is easy to create a portfolio that showcases the best of your work online. Customers can directly find your business through your website, online store, or social media pages where your work is on display.
A variety of platforms are available that help you open an online store or a website. Dukaan is one such platform where you can set up your online store easily. It not only allows you to showcase the best of your work but also enables an interested party to purchase it directly.
Who are your likely purchasers? Marketing is a thriving industry. And marketing communications are proven to be more effective with visual elements like pictures, videos, and animations. This makes it an interesting new avenue to explore and monetize your photography. Advertising agencies, corporate, small, or large firms, and individuals are all looking for the right images online. Photography, therefore, has a ready customer base that is on the lookout for fresh and creative ideas regularly.
Another big positive that comes with selling photos online is that you can decide whether to sell digital copies or printed ones or both. All the artistic control is in your hands which is a wonderful position to be in. Starting to monetize your photography skills is not a quick way to earn money, but it is lucrative enough and has the potential to become a full-time profession if you play your cards right. Once you have found a niche that is your specialization and creates a presence with an online store or a website, you increase your chances of getting authentic leads.
How to sell photos online?
There are plenty of opportunities that give you a chance to make full use of your talents, reach a wider audience to find genuine customers for your work, and earn from it. Here are a few options that you can explore if you are looking to make money by selling photos online.
Making money through blogging works, but it needs time and patience on your part. Most bloggers are not completely aware of the extent to which they can monetize their blogs. The main purpose of blogging is to show the skills, talent, and creativity one has through the blog. The first thing to decide about starting a photography blog, worth mentioning again, is to find your niche. The blog should resonate with the type of photography you have chosen to pursue.
The next important step is selecting a suitable name and platform. There are plenty of free and paid platforms available today for bloggers. It should suit your content and help you build a brand for yourself. The content and the photos should have a cohesiveness with each other that will give your blog a nice flow. Choose to display your work in an elegant and sleek manner, keeping the design minimal and uncluttered. The customers should be able to gauge your skills in photography through your blog. This acts as an online portfolio in a way.
Many of the well-known blogging platforms like WordPress and Wix have a plugin that lets you add the product you wish to sell. Customers can make direct purchases of your photos through your blog. You have an option of adding links to your online store or website through your blogs as well. While blogging, you may also use SEO (Search Engine Optimization) to improve rankings, so that your blogs get more traffic. It is lucrative, but it takes time to reach the point where there is a demand for your pictures.
If you have a reasonably wealthy collection of photos sitting in a folder then you must consider selling these images to stock photography websites. The stock photography websites gather millions and millions of photos and sell them to businesses, agencies, media companies, etc. The photographer gets a commission for the photos every time someone downloads one of their pictures.
The commission amount of the pictures depends on the kind of platform you choose. To earn a sufficient amount of money, one needs to continuously submit fresh pictures. Every site has a set of guidelines that you must read carefully before signing up. The one drawback to these websites is that they take a cut on the commissions you are paid and the cut varies from website to website. These sites are highly cluttered and getting visibility to your picture may take a long time.
Last but not least. Online stores are the most promising in terms of earning potential. It makes it easy for you to exhibit your work in an attractive and aesthetically pleasing manner, winning more customers in a shorter time. Setting up your own online store may be a challenging affair. You will have to invest a lot of time, effort, and money in aspects like website, hosting, delivery, management, reporting, etc. On the other hand with e-commerce platforms, all you need to do is find the right one and upload pics.
While most of the online stores are complex and demand a certain level of technical understanding, Dukaan makes it a lot easier. One can easily create an online store with minimum time and effort. Getting started is as easy as clicking pictures and uploading. The platform even offers free business tools that will help further amplify your photos online, across channels. Generating invoices and order management can be taken care of, in a few clicks. The best part is Dukaan focuses on sellers, enabling them to focus on their products – the platform manages everything else.
How to create your photography store on Dukaan
Here are few steps by which you can create your photography store in 30 Seconds.
Step 1: Go to mydukaan.io and click on Get started. You can sign up using your email id or phone number. In addition, you can also use Facebook and Google accounts to sign in. You will get a 14-day free trial with every signup.
Step 2: Setup your business name, category, and address. Once done, you can start uploading your products.
Step 3: You can also use Dukaan plugins and tools in the manage section to add some additional features like online payments, marketing graphics, discount coupons and to check your customer’s details.
Step 4: Once done, you can promote your store through ads or social media channels. Your orders will visible on your dashboard with customer details. Here is the sample store for your reference: Routeprints
Whoa! Isn’t that a lot of features?
With the right mix of creativity, dedication, and patience, you can secure enough earning potential from your photography skills. It does take time but will be worth it. After all, there’s something very fulfilling about making money off your passion. And now that the opportunity is there, nothing should stop you from getting started.
So, what are you waiting for? Start selling stock photos today, with Dukaan.