Dukaan Dimensions 2022 – A Retrospective on the Growth Enabled by Dukaan

It’s been a whirlwind of a year for Dukaan, and we can’t believe it’s almost over! As we look back on all the exciting things that have happened in 2022, we’re filled with gratitude for our amazing community of entrepreneurs, shoppers, and partners.

To start, we’ve seen some incredible growth this year. Every two minutes, a new store was created on Dukaan – that’s over 100 stores every single day! And with all of those new stores, we’ve also seen an influx of amazing products enter the market. In fact, over 3 million unique products were added to Dukaan stores throughout the year.

But it’s not just about quantity – it’s also about quality. We’re proud to say that 13 out of every 100 stores created on Dukaan hit a GMV (gross merchandise value) of 1 lakh within their first year. That’s an impressive feat, and it takes an average of just 136 days for these stores to reach that milestone.

Our community of store owners is thriving, and we couldn’t be happier to see so many businesses succeeding on Dukaan. And it’s not just the store owners who are benefiting – our shoppers are loving it too. In fact, Dukaan-powered businesses have a collective unique customer base of over 16 million shoppers.

But it’s not just about the numbers – it’s also about the experience. We’ve found that the golden hour for online shopping on Dukaan is from 11AM to 1PM every single day. It’s during this time that we see the most activity and engagement from shoppers.

Here’s the summary of the year 2022:

As we wrap up our year-in-review post, we just want to take a moment to thank each and every one of you who has made 2022 such an incredible year for Dukaan. From our amazing community of store owners and shoppers, to our dedicated team and supportive partners, we couldn’t have done it without you.

We’re so proud of everything we’ve accomplished in 2022, and we can’t wait to see what the future holds.

Here’s to even more success, growth, and innovation in 2023 and beyond! Thank you for being a part of the Dukaan journey.